10 Smart SEO Tips for a High Ranking

5. Write Content That Can be Shared and Linked Generic content has almost no hope in the aggressive world of online marketing. “Originality is important, but that’s not all. Linking is the lifeline of high ranking conten... [article continues]

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SEO Tips for Developers During a Redesign Process

...dollars, which is really all you need to know about how important any of this is! “The SEO team at Brick Marketing have done a great job with our SEO program. Our overall website visitors are up and we’re seeing traffic for ...... [article continues]

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How to Intensify your Marketing Strategies Using SEO: Top Tier Tips

Are you moving with the world as it hurries towards the digital age? The 21st century is definitely the century of the internet. Businesses that will stand the test of time in this century must move with the world to this digital age... [article continues]

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Updated for 2017 — Enterprise SEO Platforms: A Marketer’s Guide

The “Enterprise SEO Platforms: A Marketer’s Guide,” from our sister-site MarTech Today, examines the market for enterprise SEO software platforms and the considerations involved in implementing this software int... [article continues]

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The Time-Pressed Entrepreneur's Guide to a Workable Website

What’s more, you can get feedback as well as unlimited revisions in the same place for free. Just remember to choose a responsive and SEO-friendly theme. In addition, recognize that themes with fewer customization options can work in your favor ...

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Improve Your Google Ranking With These 5 Local SEO Tips

If you’re a local business owner, or you’re an SEO consultant who manages the SEO strategy, for local businesses, I’m betting that local SEO and local search marketing are tactical weapons that you use daily whe... [article continues]

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7 Simple Tips For Social Media Marketing & Promoting Your Content

Other than solid SEO and user experience (UX) baked in from the start, one of the most effective ways I’ve found to increase our client’s conversion rate is by strategically using paid content promotion tactics. A pai... [article continues]

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An Up-to-Date Guide on Good SEO Content vs. Bad SEO Content

Unless you’re talking to tech geeks, SEO usually gets lumped in with genius-exclusive activities like coding or hacking. This makes sense, when you think about it, because, at one point, SEO was a little bit like hacking. Bac... [article continues]

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Updated for 2017 — Enterprise SEO Platforms: A Marketer's Guide – Search Engine Land

...and E-Books, original research, and webcasts on digital marketing topics — from advertising to analytics, SEO and PPC campaign ...

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Best Beauty Tips From 7 Reigning K-Drama Queens

I caught a wee bit of Another Oh Hae-Young and was enamored by how simple but beautiful Seo Hyun-Jin looked in that drama. Why would anyone want to dump such a beautiful girl a day before their wedding? Anyway, her makeup artist share... [article continues]

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Updated for 2017 — Enterprise SEO Platforms: A Marketer’s Guide

The “Enterprise SEO Platforms: A Marketer’s Guide,” from our sister-site MarTech Today, examines the market for enterprise SEO software platforms and the considerations involved in implementing this software int... [article continues]

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11 SEO Tips for Writing Meta Descriptions That Get More Clicks

Get a completely free health check of your WordPress site, no email or signup required. Below is what your page’s and post’s meta description looks like in search. There’s just a tiny bit of space under the meta titl... [article continues]

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A Guide to White Label Reseller Programs

Products and services that are usually sold through white label reseller programs include internet services, SEO services, mobile SMS bundles, web hosting services, etc. Benefits of white label reseller programs White label reseller programs are very ...

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SEO For Your Startup: Tips and Tricks

...build steady traffic and sales over time, and typically at significantly reduced costs compared to options like PPC marketing. With that in mind, we’ve decided to cut through the complexities of building SEO for your home ...... [article continues]

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The Beginner’s Guide to Keyword Search Volume for Marketers

We’ll be focusing on these concepts primarily from an SEO perspective, but we’ll also be dipping into some PPC-related topics, too. As the term implies, keyword search volume refers to the volume (or number) of searche... [article continues]

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Top 7 SEO Tips for Outstanding Content Marketing

Social media is quickly becoming the bedrock for websites seeking to build their traffic levels. And for SEO purposes, Google now factors in social media popularity as a way to judge a site’s authority and importance. For example... [article continues]

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4 Tips On How To Increase Sales on Amazon Today

Doing this will make you appear more like a human and less like an automated response. Although most people will think of Google when they hear SEO, it is crucial to optimize your Amazon listing as well. This will lead to higher rankings on Amazon ...

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Advice Given to an Aspiring 14 Year-Old Entrepreneur Wanting to Learn SEO

I received an email this afternoon from a young man who is interested in a career in SEO, and he asked me how to get started, and I thought it was such a good question that I would include my response here on the blog to any other... [article continues]

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Advice Given to an Aspiring 14 Year-Old Entrepreneur Wanting to Learn SEO

I received an email this afternoon from a young man who is interested in a career in SEO, and he asked me how to get started, and I thought it was such a good question that I would include my response here on the blog to any others who might want to learn SEO and work with site owners to help them succeed in business online.

There are some respected sources about SEO online that are worth reading as a starting point. Here are some:

Google’s Starters guide to SEO

Google’s Webmaster Guidelines

The Moz Beginner’s Guide to SEO

SEO Tutorial For Beginners in 2016

The 2015 Local Search Ranking Factors

Those are places to start learning about SEO. There are some places that are worth visiting to learn more about the kinds of questions that people often have involving SEO, and where other people provide answers to those questions.

Google Webmaster Help Central Forum

Moz Q&A Forums

There are blogs and News sources about SEO (including Google’s Blogs) that are worth reading on a regular basis:

Search Engine Land

Google Webmaster Central Blog

Google Developer’s Blog

The Moz Blog

Occam’s Razor

It’s also worth finding some good reference resources about marketing and gaining some hands-on experience, such as starting a blog about a topic that you are very interested in and learning to rank well for terms related to that topic, and becoming an editor at Wikipedia, and learning more about how that operates.

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The Beginner’s Guide to Keyword Search Volume for Marketers

We’ll be focusing on these concepts primarily from an SEO perspective, but we’ll also be dipping into some PPC-related topics, too. As the term implies, keyword search volume refers to the volume (or number) of searche... [article continues]

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SEO Tips for your One Page designed website

HTML5 and CSS3 brought new functionalities allowing flexible layouts and creative designs. 2015 marks the dawn of a new “One Page” era: unique interface website are emerging all around the web. However one page website... [article continues]

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Small / local business must change our approach | Small business help | SEO Tips

There is no doubt that we as small and local business owners need to start thinking outside the box. Many local and small business owners that I speak to are disillusioned and frustrated as their businesses are struggling to gain customers. While they ...

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SEO for E-Commerce is the Ultimate Guide to Search in 2017

We’re excited to announce the release of Merkle’s SEO for E-Commerce: The Fundamental Guide to Search in 2017. This SEO playbook delivers the latest search strategies and essential priorities for marketers in the comin... [article continues]

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Top 5 Actionable SEO Guide For Your Website in 2017

Search Engine Optimization (SEO) is the process of making your website more visible to your intended traffic base. For your website to rank well on the top search engines, you must have the best SEO practices. Google is by far the leading search engine ...

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The Ultimate Guide To App Store Optimization

App Store Optimization (ASO) is similar to Search Engine Optimization (SEO), in that, it provides measures for improving the applications visibility in mobile app stores such as iTunes for iOS, Play Store for Google Android, Window... [article continues]

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Top 5 Actionable SEO Guide For Your Website in 2017

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Q&A: How Do I Optimize My LinkedIn Profile for Search? 4 LinkedIn SEO Tips

...feel the question is shared by others, I post it here on my blog for all to read. Keep reading for some LinkedIn SEO tips! Hi Donna, I am currently in transition and am contacting you for some ...

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5 Local SEO Tips You Must Know Well

The diversity of digital marketing allows ample space for both local and global expansion. In fact, local SEO actually poses an equivalent or even greater potential than offline media promotions. The combination works even better... [article continues]

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SEO Campaign Planning - What to Do When SEO Campaigns Fail [ Ranking Tips ]

...which indicates that there is still a room for improvement. SEO Campaigning for Website Ranking and Business Marketing Thus, if your SEO campaign fails, it’s high time that you overcome your disappointment and frustration.

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5 Tips for Building a Smashing Online Writing Portfolio

You can also use long-tail keywords to attract some attention, though keywords have become less essential in SEO in recent years. The most important thing you can do is to make sure your website is available to be categorized by Google’s algorithm.

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Laura Sutherland: Tips on how to integrate PR and SEO

...or promotional use requires additional clearance. Copyright 2015 All rights protected. first use only. PR and SEO can and should exist side by side. One of the biggest challenges for PR and SEO is assuming either everyone knows everyth... [article continues]

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25 Tips for WordPress Blogging Professionals

Permanent clients who pay great prices are better than one-timers. You choose. Ohhh not again. This SEO thing. Google loves well written content that plays by the rules. Google SEO guidelines demand so little of you, you should scor... [article continues]

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5 Awesome Marketing Tips for the Underdog

Or that 35 percent of all ecommerce traffic comes from search engines? Think of SEO as the word-of mouth of the internet. Regardless of whether you own an e-commerce platform, a brick-and-mortar store, or both, investing in SEO is one of the smartest ...

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http://masscentral.com/5-awesome-marketing-tips-for-the-underdog/

Google Search Query Refinements Patent Updated

In 2006, I wrote a post A Look at Google Midpage Query Refinements (Go ahead and read it; this post will make more sense if you visit the past and bring it in). The patent I wrote then was just granted again as a continuation patent, with new claims, reflecting a change in the process involving how it is being used by the Google. The new version of the patent is now at:

System and method for providing search query refinements
Inventors: Paul Haahr and Steven D. Baker
Assignee: Google Inc.
United States Patent 9,552,388
Granted: January 24, 2017
Filed: January 31, 2014

Abstract

A system and method for providing search query refinements are presented. A stored query and a stored document are associated as a logical pairing. A weight is assigned to the logical pairing. The search query is issued and a set of search documents is produced. At least one search document is matched to at least one stored document. The stored query and the assigned weight associated with the matching at least one stored document are retrieved. At least one cluster is formed based on the stored query and the assigned weight associated with the matching at least one stored document. The stored query associated with the matching at least one stored document are scored for the at least one cluster relative to at least one other cluster. At least one such scored search query is suggested as a set of query refinements.

You may recognize Paul Haahr, from his presentation last year at SMX West on How Google Works, in which he gave some really interesting insights into how the search engine operates. His co-inventor, Stephen Baker wrote a Google Blog post about Google synonyms titled Helping computers understand language

The ideal way of making sense of how Google may have changed around the way that they are making search query refinements is to compare the claims sections of the older version of the patent (filed on September 22, 2003, and granted on March 10, 2005) and the newer version (granted this past Tuesday).

I noticed that the new version talks about rank scores for terms that clusters are built around and how those rank scores might be used:

5. The method of claim 2, comprising: obtaining, for each cluster, a rank score based on (i) the relevance scores of the search results that reference resources that match the resources of the cluster, and (ii) a quantity of the resources of the cluster; and selecting, as refinement clusters, a top n clusters with the highest rank score, wherein n is a positive integer, wherein each representative search query is selected from one of the refinement clusters, and wherein selecting a subset of the search queries further comprises selecting one or more search queries from the representative search queries of the m clusters with the highest rank score, wherein m is a positive integer.

Counting up the amount of resources of different clusters that might be determined to be relevant to a refinement reminds me of Google’s patent on Context Vectors, which counts the number of times a certain meaning of a word is found in a knowledge base as a way of giving a weight to different meanings of words. This new patent’s rank score similarly gives weights to different refinements.

So a refinement for “jaguar” that is a car is counted and considered against a “jaguar” that is an animal. Both are offered as refinements by Google, and are ranked differently based upon rank scores.

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5 Awesome Marketing Tips for the Underdog

Or that 35 percent of all ecommerce traffic comes from search engines? Think of SEO as the word-of mouth of the internet. Regardless of whether you own an e-commerce platform, a brick-and-mortar store, or both, investing in SEO is one of the smartest ...

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What is inbound marketing? Tips for the first-time marketer

you need SEO (search engine optimization) to make your brilliant content discoverable. SEO may change year after year, but there are common practices that’ll get you further up in Google’s search. As mentioned above, backlinks&ndash... [article continues]

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What is inbound marketing? Tips for the first-time marketer

you need SEO (search engine optimization) to make your brilliant content discoverable. SEO may change year after year, but there are common practices that’ll get you further up in Google’s search. As mentioned above, backlinks&ndash... [article continues]

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Your Ultimate Content Marketer’s Guide to Keyword Research

...will score your overall headline quality and rate its ability to result in social shares, increased traffic, and SEO value. I am sure you’ve heard of the term “keyword research” before. Everyone is talking about .... [article continues]

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Girls' Generation's Yuri Gets Acting Tips From Ji Sung, Lee Bo Young

Unlike her former roles which are closer to herself, she'll be playing as a lawyer Seo Eun Hye this time around. Yuri also shared that her co-star "Kill Me, Heal Me" actor Ji Sung truly helped her in preparing for her role. She imparte... [article continues]

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What is inbound marketing? Tips for the first-time marketer

you need SEO (search engine optimization) to make your brilliant content discoverable. SEO may change year after year, but there are common practices that’ll get you further up in Google’s search. As mentioned above, backlinks&ndash... [article continues]

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What is inbound marketing? Tips for the first-time marketer

you need SEO (search engine optimization) to make your brilliant content discoverable. SEO may change year after year, but there are common practices that’ll get you further up in Google’s search. As mentioned above, backlinks&ndash... [article continues]

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What is inbound marketing? Tips for the first-time marketer

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SEO- Blog Commenting Tips

...some tips and tracks of blog commenting. Relevancy:- The most important part of blog commenting. If you have a seo ...

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What is inbound marketing? Tips for the first-time marketer

you need SEO (search engine optimization) to make your brilliant content discoverable. SEO may change year after year, but there are common practices that’ll get you further up in Google’s search. As mentioned above, backlinks&ndash... [article continues]

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What is inbound marketing? Tips for the first-time marketer

you need SEO (search engine optimization) to make your brilliant content discoverable. SEO may change year after year, but there are common practices that’ll get you further up in Google’s search. As mentioned above, backlinks&ndash... [article continues]

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What is inbound marketing? Tips for the first-time marketer

you need SEO (search engine optimization) to make your brilliant content discoverable. SEO may change year after year, but there are common practices that’ll get you further up in Google’s search. As mentioned above, backlinks&ndash... [article continues]

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7 Tips for SEO Rankings In 2017

...driven by user feedback and engagement, promise to be faster, more relevant and more substantial. Businesses and SEO experts looking ahead to ...

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What is inbound marketing? Tips for the first-time marketer

you need SEO (search engine optimization) to make your brilliant content discoverable. SEO may change year after year, but there are common practices that’ll get you further up in Google’s search. As mentioned above, backlinks&ndash... [article continues]

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What is inbound marketing? Tips for the first-time marketer

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What is inbound marketing? Tips for the first-time marketer

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Best Real Estate Keywords 2017 SEO Tips & Strategy

Are you using the most effective real estate keywords on your website or blog? If you’re reading this article, chances are you’re not. It’s not your fault though–the amount of bad keyword advice pushed on Realtor... [article continues]

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What is inbound marketing? Tips for the first-time marketer

That’s why when people talk about inbound marketing, there’s almost always the inevitable mention of SEO and social media. You want people to be able to search for what they want, and find you in the results list. Accordin... [article continues]

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10 SEO Tips for Website Redesigns

:: By Alex Berg, Fell Swoop:: Understanding how design, technology and content affect search engine optimization (SEO) is an essential skill for any Web team member, especially when approaching a major site redesign. Much can go wrong during website ...

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The Beginner’s Guide to Keyword Search Volume for Marketers

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The Beginner’s Guide to Keyword Search Volume for Marketers

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6 Tips to Create an SEO Friendly Blog

One of the most important SEO tips today is to add a blog to your business website and publish new, high-quality content there on a regular basis. This is because new blog posts keep the site updated and “fresh” which bring... [article continues]

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An In-depth Guide To Search Engine Optimization (SEO)

Search Engine Optimization (SEO) is the process of optimizing the visibility of a website, or a web page, in a search engine’s results. In simpler terms, your website will pop up earlier in a search with some keywords. This i... [article continues]

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Conquering the Web: Tips for your Small Business to Get Discovered & Chosen

...to be online The power of travel & review sites to drive local customers Everything you need to know about local SEO Tips for maximizing your online presence How to capture a customer on ...

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Business Tips – How to Make your Roofing Company a Success!

Therefore, you musthave a website. Start by investing in a domain, get a catchy website name, hire the best SEO analysts to bring traffic to your site and you will be a step closer to success. Put some money aside for advertisemen... [article continues]

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Local Branding Tips For Small Businesses

...competing online with large national companies. But there are a few tips that can help you dominate your local SEO scene. One of the most important is branding. Of course, you do not want to actually go after the ...

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Six Tips For Improving Your Digital Job Search While You're Unemployed

And that also means making sure they can find it, including with some smart search engine optimization (SEO) techniques. Here's where to start. The foundation of personal SEO is the set of search terms that describes your skills, experience, and ...

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Six Tips For Improving Your Digital Job Search While You're Unemployed

And that also means making sure they can find it, including with some smart search engine optimization (SEO) techniques. Here's where to start. The foundation of personal SEO is the set of search terms that describes your skills, experience, and ...

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Six Tips For Improving Your Digital Job Search While You're Unemployed

And that also means making sure they can find it, including with some smart search engine optimization (SEO) techniques. Here's where to start. The foundation of personal SEO is the set of search terms that describes your skills, experience, and ...

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This Google Expert’s Top SEO Tips For Job Seekers In 2017

When’s the last time you Googled yourself? If you said never, it’s time to start. Recruiters and potential employers are already searching you to decide if you’re a candidate worth pursuing. And if they aren’... [article continues]

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SEO Tips to Double your Website Traffic and Search Rankings

7 Advanced SEO Techniques That Can Help You Increase Your Search Engine Traffic. In the age of technological evolution, today more than 75% of the people use web to research products and services. According to a study, the first lin... [article continues]

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This Google Expert's Top SEO Tips For Job Seekers In 2017

2017 is already shaping up to be the year of video. YouTube has over a billion users to date, and that figure is only growing. The format's ubiquity is making it synonymous with web content overall—and that can be a good thing for job seekers.

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E-Commerce SEO - Tips and Techniques for Traffic Generation

Blog - Adding a blog to your ecommerce site will prove to be an excellent idea for your ranking as it allows you to have content other than what you sell. You can talk about the features of your products in detail, how they work, wha... [article continues]

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How to Easily Get Links: 20 Experts Share Valuable Tips

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6 Local SEO Tips For A Place Right Below The Google Map

Let’s look at what Google has done in 2015. Say you type “best florists” in the search bar, listings to your query will come in the following fashion: First, you will see ads of businesses that paid Google to lis... [article continues]

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How to create work-life balance in tech: 7 tips from the C-suite

...work is to put my phone in the master bedroom and leave it there till the morning," said Ryan Bartlett, CEO at SEO Direct. "I've seen a noticeable difference in my relationship with my wife and ...

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Six Tips for a Successful Digital Marketing Career

...of specialization Digital marketing has so many areas such as social media, content management, email marketing, SEO marketing and mobile marketing. The bottom line is to decide on the few ones you want to specialize in after acquiring... [article continues]

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Valentine’s SEO Tips for Your Online Shop

I always reward referrals, so if you say something nice about my blog and/or services (with a link) in your Facebook groups, in your teams or on your social media pages, just let me know and I will give you a FREE tip.

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Important Tips for Choosing the Ideal Savannah SEO Company

Choosing the right SEO company can be a daunting task at times. With a large number of SEO providers in the market, you need to select the best Savannah SEO company that can provide you effective services depending on the nature an... [article continues]

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Pro Tips for Growing your Mobile Ranking Significantly

The best part about SEO is also its worst part. SEO specialists are almost always going in blind especially when Google releases an algorithm update or two. However, let’s focus on the more optimistic part and talk about how we can go about this ...

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The Introductory Guide to Search Engine Optimization in 2017 [Free Download]

Every year, over 2.8 trillion search queries are made on Google alone. A strong SEO strategy will help your business generate more leads and get found by potential customers, but search engines are constantly switching up and tightenin... [article continues]

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The MBO Bonus – Definition, Tips, and Considerations

Ryan Barone is the SEO/Growth Marketing Manager at Xactly. He earned his MBA from Santa Clara University after receiving a degree in Marketing from Arizona State. An MBO bonus is a performance-based reward an employee earns when completin... [article continues]

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The Introductory Guide to Search Engine Optimization in 2017 [Free Download]

Every year, over 2.8 trillion search queries are made on Google alone. A strong SEO strategy will help your business generate more leads and get found by potential customers, but search engines are constantly switching up and tightenin... [article continues]

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https://blog.hubspot.com/marketing/introductory-guide-search-engine-optimization-2017

Some tips for searching the right SEO Agency in India

...could promise every website to get it onto the first page of organic search? If you're tasked with looking for a SEO agency India then you've got an uphill task. Finding the most reliable ...

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3 Tips To Know How To Hire A Good SEO Company

A good SEO or search engine optimization strategy is an part of website marketing, as it helps in promoting your site on the Internet. Specifically, SEO is a process of ranking a website in search engines like Google, Baidu, Yande... [article continues]

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Pro Tips for Growing your Mobile Ranking Significantly

The best part about SEO is also its worst part. SEO specialists are almost always going in blind especially when Google releases an algorithm update or two. However, let’s focus on the more optimistic part and talk about how we can go about this ...

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https://seo-hacker.com/pro-tips-growing-mobile-ranking-significantly/

Experts Share Vital Cyber-Security Tips For 2017

SYDNEY, AUSTRALIA, January 19, 2017 /24-7PressRelease/-- SEO Shark, Australia's leading SEO experts, have put together a list of must-know Cyber-Security tips all website owners need to consider as we begin 2017. With more than te... [article continues]

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Experts Share Vital Cyber-Security Tips for 2017

Sydney, Australia, January 18, 2017 –(PR.com)– SEO Shark, Australia’s leading SEO experts, have put together a list of must-know Cyber-Security tips all website owners need to consider as we begin 2017. With mor... [article continues]

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http://virtual-strategy.com/2017/01/18/experts-share-vital-cyber-security-tips-for-2017/

Tips & Tricks for Creating an Impressive Photography Portfolio

The designer can help in laying out the technical attributes of the website, including the SEO side of it (if you want your site optimized for search engines). Likewise, with a designer around, you’ll have someone who can hel... [article continues]

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Three Tips To Craft The Perfect Startup Name

...keeping the title short and succinct. Let’s hope the best for Yahoo’s new name, Altaba Inc. Make it SEO friendly. Having a keyword-rich name helps clients and customers find you faster. Create a distinct profile from your ...... [article continues]

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http://www.forbes.com/sites/levelup/2017/01/18/three-tips-to-craft-the-perfect-startup-name/

Experts Share Vital Cyber-Security Tips for 2017

SEO Shark shares advice on how to keep your information safe on the internet in the New Year. Sydney, Australia, January 18, 2017 --(PR.com)-- SEO Shark, Australia’s leading SEO experts, have put together a list of must-kno... [article continues]

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http://www.pr.com/press-release/702200

Simple Tips to Select the Correct SEO Company in India for Your Business

Search Engine Optimisation is a procedure of marketing your services and products on line professionally. It is the procedure by which a search engine optimizer conveys your business website to rank extremely amid major search engine... [article continues]

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http://www.artipot.com/articles/2048294/simple-tips-to-select-the-correct-seo-company-in-india-for-your-business.htm

Experts Share Vital Cyber-Security Tips For 2017

SEO Shark, Australia’s leading SEO experts, have put together a list of must-know Cyber-Security tips all website owners need to consider as we begin 2017. With more than ten years of experience in SEO and web design, SEO Shark’... [article continues]

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http://www.newsmaker.com.au/news/223647/experts-share-vital-cybersecurity-tips-for-2017

The Neil Patel’s Guide to Internal Linking

I’m like most SEOs I know. I get excited about advanced SEO tactics — stuff like site framework auditing, data researching vie end user value. It makes me feel smart. Plus, it gets results! But there’s one advance... [article continues]

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http://neilpatel.com/blog/the-complete-guide-to-internal-linking/

Top 6 Most Important Home Design Blogging Tips

No one’s saying that running an SEO campaign is the most fun part of blogging, but it is necessary if you want to increase the odds of your blog being found by potential readers. The most effective way to improve your blog’... [article continues]

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http://www.archiscene.net/design/home-design-tips/

Four key tips to improve your SEO performance in 2017

The marketing sector can be a complicated place as new marketing tools and techniques are launched, almost on a weekly basis. Powered by The Drum Network, this regular column invites The Drum Network's members to demystify the marketing trade and offer ...

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http://www.thedrum.com/opinion/2017/01/17/four-key-tips-improve-your-seo-performance-2017

Simple Guide to Create DIY Internet Marketing Strategy

For that reason, it’s more important than ever to be forward thinking and proactive with your SEO strategies. As we stand at the start of a new year, there’s no better time to evaluate the state of your Internet Marketin... [article continues]

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http://www.iamwire.com/2017/01/guide-diy-internet-marketing-strategy/146697

Simple Guide to Create DIY Internet Marketing Strategy

For that reason, it’s more important than ever to be forward thinking and proactive with your SEO strategies. As we stand at the start of a new year, there’s no better time to evaluate the state of your Internet Marketin... [article continues]

from
http://www.iamwire.com/2017/01/guide-diy-internet-marketing-strategy/146697

DIY SEO: 8 Tips for Search Novices

“SEO is not about building links, it’s about building relationships to earn the links.” ― Nahid Hassan, CEO/SEO analyst/digital marketing strategist at Bizcope For those just entering the realm of SEO, it ca... [article continues]

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http://www.sitepronews.com/2017/01/17/diy-seo-8-tips-for-search-novices/

Tips for Amazon Associates?

...with affiliate marketing, and play the long game. Here are my questions: 1. If the longterm goal is to use SEO to rank my niche, how much should I use PPC early on so that I don't get declined on Amazon's program? 2. For a review... [article continues]

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http://www.warriorforum.com/main-internet-marketing-discussion-forum/1249260-tips-amazon-associates.html

Tips for Amazon Associates?

...with affiliate marketing, and play the long game. Here are my questions: 1. If the longterm goal is to use SEO to rank my niche, how much should I use PPC early on so that I don't get declined on Amazon's program? 2. For a review... [article continues]

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http://www.warriorforum.com/main-internet-marketing-discussion-forum/1249260-tips-amazon-associates.html

Beginners Guide To Setting Up Google AMP For WordPress Blogs

However, to set things up properly most times requires that you also download a plugin called Yoast SEO AMP glue plugin. Then the next best thing will be to go into the AMP settings menu, designed tab, and change the styles to fit your brand needs.

from
https://bloggerspassion.com/setting-up-google-amp-for-wordpress-blogs/

Running Low on Inspiration? Read These Tips on How to Generate Content Ideas For Your Blog

developing rich and quality content, implementing of brand strategy and many other are her key responsibilities. Follow Serpstat on Facebook to keep a finger on the pulse of all latest news from the world of SEO.

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https://marketinginsidergroup.com/content-marketing/running-low-inspiration-read-tips-generate-content-ideas-blog/

8 SEO Tips That Take 15 Minutes or Less

While a long standing collective effort towards SEO can settle huge down the roadway, remember that often there are fast jobs that can turn the needle. For many years, I have actually heard sometimes from people preferring succes... [article continues]

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Running Low on Inspiration? Read These Tips on How to Generate Content Ideas For Your Blog

developing rich and quality content, implementing of brand strategy and many other are her key responsibilities. Follow Serpstat on Facebook to keep a finger on the pulse of all latest news from the world of SEO.

from
https://marketinginsidergroup.com/content-marketing/running-low-inspiration-read-tips-generate-content-ideas-blog/

The Complete Guide to Using Social Proof in Ads and Landing Pages

...are individuals who have become well-known and sought after industry experts. For instance if you’re an SEO consultant, and you get an endorsement on your website from Rand Fishkin (who is often regarded as the father of SEO .... [article continues]

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http://www.business2community.com/online-marketing/complete-guide-using-social-proof-ads-landing-pages-01752879

The Complete Guide to Using Social Proof in Ads and Landing Pages

...are individuals who have become well-known and sought after industry experts. For instance if you’re an SEO consultant, and you get an endorsement on your website from Rand Fishkin (who is often regarded as the father of SEO .... [article continues]

from
http://www.business2community.com/online-marketing/complete-guide-using-social-proof-ads-landing-pages-01752879

DIY Salvaged Junk Projects 361 with tips

...enhance those that pin you as well. Regarding photos, I rename them with all your credentials for the best SEO, but always add, ‘featured by Funky Junk Interiors’ on the photo itself. I do this so if one sees the image... [article continues]

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http://www.funkyjunkinteriors.net/2017/01/diy-salvaged-junk-projects-361-with-tips.html

DIY Salvaged Junk Projects 361 with tips

...enhance those that pin you as well. Regarding photos, I rename them with all your credentials for the best SEO, but always add, ‘featured by Funky Junk Interiors’ on the photo itself. I do this so if one sees the image... [article continues]

from
http://www.funkyjunkinteriors.net/2017/01/diy-salvaged-junk-projects-361-with-tips.html

E-Commerce Blogging Tips for SEO

For all e-commerce websites, SEO plays a significant role in web traffic and converting sales, and if there’s a brick and mortar location as well, foot traffic and in-store sales can also increase. Blogging may only be one o... [article continues]

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http://www.fourthsource.com/blogging/e-commerce-blogging-tips-seo-21565

How to Have the Most Productive Q1 Ever: 11 Helpful Tips

Check out our list of 28 of the best Chrome extensions for social media, SEO, content sourcing, blogging, and more. 5) Plan your content. There’s a reason why 69% of marketers are using social media to build a following &mdash... [article continues]

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http://seoland.in/how-to-have-the-most-productive-q1-ever-11-helpful-tips/

7 Effective SEO Tips that Every Blogger Should Know

...composed daily and doubles each year. There are several matters to consider including the demand to optimise for SEO, writing content that is participating and the best way to produce themes. Here are some suggestions to ...

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https://niume.com/post/222124

Bond Opinion: SEO Tips for Recruitment Agencies

Ensuring a recruitment agency appears in the top search results is now a key component of the digital strategy – if it isn’t, it should be. But prime Google real estate is competitive and costly. A well thought out an... [article continues]

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http://www.onrec.com/news/opinion/bond-opinion-seo-tips-for-recruitment-agencies

Guide to Driving Traffic from YouTube Videos

So where do you put the links? You can’t put a link in the title of your video, the SEO would be atrocious and it wouldn’t be a link anyways. You can’t put a link in keywords either, but you can put links in the description... [article continues]

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http://growtraffic.com/blog/2017/01/driving-traffic-youtube-videos

How to avoid drowning in digital marketing advice in 2017

...biggest in digital marketing… You could spend all day, every day reading blogs on how to improve your SEO, how to improve your productivity, how to get more leads via ...

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http://seoland.in/how-to-avoid-drowning-in-digital-marketing-advice-in-2017/

Online Marketing Tips For Startups

Search Engine Optimization. This is commonly referred to as SEO and is essentially the most sure-fire way of getting your website found on search engines by using words and phrases that are relevant to what your website offers. Thi... [article continues]

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http://foundersguide.com/online-marketing-tips-for-startups/

Online Marketing Tips For Startups

Search Engine Optimization. This is commonly referred to as SEO and is essentially the most sure-fire way of getting your website found on search engines by using words and phrases that are relevant to what your website offers. Thi... [article continues]

from
http://foundersguide.com/online-marketing-tips-for-startups/

A Guide to Improve SEO of Magento E-Commerce Store

Following tips will help you achieve this: Don’t forget to add Google analytics tool into your eCommerce site. This will help you track the performance of your web store and let you know more about your web customer’s behavio... [article continues]

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http://thenextscoop.com/seo-magento-e-commerce-store/

My Top 5 Tips To Making Blogging Your Career

...so make sure you personalise yours. Importantly, make sure your site is mobile-optimised which is vital for SEO. Mobile traffic is the bigger traffic-driver so make sure your site works on mobiles. 3. Install Yoast SEO plug-in and ..... [article continues]

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http://honestmum.com/my-top-5-tips-to-making-blogging-your-career/

A Comprehensive Guide to Google Search Console for SEO Success

We recently talked about the best WordPress blogging tools 2016. One important entry on the list: Google Search Console (or GSC for short). Google Search Console (formerly known as Google Webmaster Tools) is a free tool to manage th... [article continues]

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https://torquemag.io/2017/01/google-search-console-guide/

Marketers’ guide to an outstanding SEO strategy

...what they were doing could game the system by publishing the right thing at the right moment. For journalists, SEO meant that it no ...

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http://www.prdaily.com/Main/Articles/22050.aspx

Tips for Making Your Online Marketing Content Searchable – S.E.O.

Want to know the secret to my successful marketing endeavors? Are you ready? Here it goes: BE HELPFUL. Yup, that’s it. When you show up on a consistent basis and share valuable content to help customers, your business is highlighted in the most ...

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Advanced Tips For Using Yoast SEO [Upcoming Webinar]

In order to help optimize your web content for search engines, using Yoast SEO with WordPress is a must. With Yoast, you can streamline your site to be completely optimized with features like readability checking, content analysis... [article continues]

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Tim Campbell's digital marketing tips #2: search engine optimisation

Apprentice winner and founder of Bright Ideas Trust, Tim Campbell, shares his SEO tips SEO, or search engine optimisation, is a method used to ensure your business ranks highly in the results of an internet search, therefore increasing the amount of ...

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https://www.theguardian.com/worldpay-small-business-insight/2017/jan/10/tim-campbells-digital-marketing-tips-2-search-engine-optimisation

12 basic SEO tips to improve ranking of your website

Maybe you have the dream of appearing on the first page of Google and getting thousands of website visitors per day. But this process, which for many seem like an act of alchemy, can start with small steps that are ignored on man... [article continues]

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A Quick Guide to Building an Effective In-House SEO Team

The amount of content out there for deciding between building an internal team or an external team is incredible. There are pluses and minuses to both sides, but one of the struggles with building an in-house SEO team is: Where do you begin? Building a ...

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https://www.semrush.com/blog/a-quick-guide-to-building-an-effective-in-house-seo-team/

A real estate agent’s guide to tax deductions

Luckily, much of that can be written off. Website design, hosting fees, SEO marketing, pay-per-click advertising, video production and any other tech-related costs should all be tracked as business expenses. Whether claiming a home office or desk fees ...

from
http://www.inman.com/2017/01/09/real-estate-agents-guide-to-tax-deductions/

SEO Guide and Best SEO Practices in 2017

...who knows how to play the game that has been set by Google, then you surely know what the number one rule in SEO is and will be in the future. Yes, it’s Google! Google and their rules on their ...

from
http://www.business2community.com/seo/seo-guide-best-seo-practices-2017-01751606

A real estate agent’s guide to tax deductions

Luckily, much of that can be written off. Website design, hosting fees, SEO marketing, pay-per-click advertising, video production and any other tech-related costs should all be tracked as business expenses. Whether claiming a home office or desk fees ...

from
http://www.inman.com/2017/01/09/real-estate-agents-guide-to-tax-deductions/

8 Advanced Tips for YouTube Search Optimization

3. Embed and share videos wherever possible Direct video SEO for contextual keywords is great (70% of all Google search results in 2012 included video), but where YouTube is very useful in hosting video content is for videos used o... [article continues]

from
https://www.quicksprout.com/2017/01/09/8-advanced-tips-for-youtube-search-optimization/

A real estate agent’s guide to tax deductions

Luckily, much of that can be written off. Website design, hosting fees, SEO marketing, pay-per-click advertising, video production and any other tech-related costs should all be tracked as business expenses. Whether claiming a home office or desk fees ...

from
http://www.inman.com/2017/01/09/real-estate-agents-guide-to-tax-deductions/

5 B2B marketing tips to jump-start your 2017 results

When applied to organic site visitors, call tracking also helps measure return from SEO efforts by tracking phone calls from targeted SEO landing pages. Use this data to build your content marketing strategy and asset distribution to maximize not only ...

from
http://searchengineland.com/5-b2b-marketing-tips-jump-start-2017-results-265948

The Ultimate Local SEO Guide [Infographic]

...familiar with how to optimize your website for local search today, you probably know that the state of local SEO is always changing. Between updating your Google My Business page, understanding schema markup, and setting up the ri... [article continues]

from
https://www.marketingprofs.com/chirp/2017/31280/the-ultimate-local-seo-guide-infographic

A real estate agent’s guide to tax deductions

Luckily, much of that can be written off. Website design, hosting fees, SEO marketing, pay-per-click advertising, video production and any other tech-related costs should all be tracked as business expenses. Whether claiming a home office or desk fees ...

from
http://www.inman.com/2017/01/09/real-estate-agents-guide-to-tax-deductions/

The introvert’s guide to participating in the WordPress community

Five of the most active and popular groups are: WordPress, SEO and Internet Questions WordPress Help For Beginners All About WordPress WordPress Security WordPress Plugins Ask questions, give answers and build relationships! One of the best part of ...

from
https://www.godaddy.com/garage/industry/tech-svcs/wordpress/the-introverts-guide-to-participating-in-the-wordpress-community/

7 tips to get your Forex brokerage’s website to rank higher

...brokerage’s website organically is one of the most crucial drivers of growth. However, with Google changing SEO rules constantly, ranking amongst the first places and maintaining your coveted spot is no easy feat. In this art... [article continues]

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http://www.leaprate.com/2017/01/7-tips-to-get-your-forex-brokerages-website-to-rank-higher/

Kickstart an SEO Audit, Backup Social Media Content, Guide to SSL Certificates, Speedlink 02:2017

Hi everyone, hope you all had a great and productive week. Launching a startup is a huge task all on its own. While it can be a challenge to factor SEO into the mix, it’s an incredibly important consideration. In Rand’... [article continues]

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http://www.iblogzone.com/2017/01/speedlink-roundup-022017.html

Important Tips for Designing Effective Online Shops

For SEO, it is best to keep the active ingredients in the store, instead of deleting and re-load when stock. If a product from your store is out of stock, indicate clearly, but the user can bother, lose confidence in your service and cancel the order ...

from
http://techniblogic.com/important-tips-designing-effective-online-shops/

Important Tips for Designing Effective Online Shops

For SEO, it is best to keep the active ingredients in the store, instead of deleting and re-load when stock. If a product from your store is out of stock, indicate clearly, but the user can bother, lose confidence in your service and cancel the order ...

from
http://techniblogic.com/important-tips-designing-effective-online-shops/

Important Tips for Designing Effective Online Shops

For SEO, it is best to keep the active ingredients in the store, instead of deleting and re-load when stock. If a product from your store is out of stock, indicate clearly, but the user can bother, lose confidence in your service and cancel the order ...

from
http://techniblogic.com/important-tips-designing-effective-online-shops/

Important Tips for Designing Effective Online Shops

For SEO, it is best to keep the active ingredients in the store, instead of deleting and re-load when stock. If a product from your store is out of stock, indicate clearly, but the user can bother, lose confidence in your service and cancel the order ...

from
http://techniblogic.com/important-tips-designing-effective-online-shops/

How to optimize your images [Tips]

As you know images come in the shape of files and each file has a unique format. The most commonly used formats that are also considered to be SEO friendly are: Now that you know which file formats you may use without any problems, you need to consider ...

from
http://thecmsplace.com/optimize-images-tips/

The Small Business Owner’s Complete Guide To Successful Outsourcing

Perhaps you make use of a bookkeeper to deal with your finances and accounts, for example. Or maybe you have an SEO expert who is working to make your website more visible on the search engines. The truth is that outsourcing is incredibl... [article continues]

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http://www.andysowards.com/blog/2017/small-business-owners-complete-guide-successful-outsourcing/

A guide to setting up your first business website

Optimizing your website’s SEO can also help you attract more visitors to your site and consequently more customers. You can find more help on this in; When to get SEO for your website, and when not to 5 questions you should as... [article continues]

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http://www.bytestart.co.uk/guide-setting-up-first-business-website.html

Essential SEO Tips For Your Website

These tips are essential in a good SEO marketing strategy. Making a site does not mean just putting in content and some photos or images. If you want it to be visible to others, it is important to follow some basic rules. These points should not to be ...

from
http://www.lifehack.org/511954/essential-seo-tips-for-your-website

5 SEO Tips That You Must Pledge To Follow In 2017

For the past 5-6 years, it seems that Google has suddenly become very busy. A host of updates, a variety of changes and even removal of features from its search console, Google is doing everything in its power to make user experience the top priority.

from
http://www.business2community.com/seo/5-seo-tips-must-pledge-follow-2017-01746513

Strategies for Effective Link Building: Magnificent Marketing Presents a New Webinar with Expert SEO Advice

James Reynolds is the founder of Veravo, which consists of three search engine marketing agencies: SEO Sherpa, SEO Partner, and Click Jam. He is also the host of the Traffic Jam Podcast. James is fanatical about all things search... [article continues]

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http://internet.itbusinessnet.com/article/Strategies-for-Effective-Link-Building:-Magnificent-Marketing-Presents-a-New-Webinar-with-Expert-SEO-Advice-4759684

Strategies for Effective Link Building: Magnificent Marketing Presents a New Webinar with Expert SEO Advice

Austin, TX (PRWEB) January 05, 2017 - Magnificent Marketing -- a content marketing agency in Austin -- is excited to announce that they've teamed up with expert James Reynolds to present a new webinar on expert link-building strategies and SEO. James ...

from
http://www.promotionworld.com/news/press/170105-strategies-effective-link-building-magnificent-marketing-presents-new-webinar-expert-seo-advice

Strategies for Effective Link Building: Magnificent Marketing Presents a New Webinar with Expert SEO Advice

Magnificent Marketing -- a content marketing agency in Austin -- is excited to announce that they've teamed up with expert James Reynolds to present a new webinar on expert link-building strategies and SEO. James Reynolds is the founde... [article continues]

from
http://www.itbusinessnet.com/article/Strategies-for-Effective-Link-Building:-Magnificent-Marketing-Presents-a-New-Webinar-with-Expert-SEO-Advice-4759684

Strategies for Effective Link Building: Magnificent Marketing Presents a New Webinar with Expert SEO Advice

Magnificent Marketing -- a content marketing agency in Austin -- is excited to announce that they've teamed up with expert James Reynolds to present a new webinar on expert link-building strategies and SEO. James Reynolds is the founde... [article continues]

from
http://business.itbusinessnet.com/article/Strategies-for-Effective-Link-Building:-Magnificent-Marketing-Presents-a-New-Webinar-with-Expert-SEO-Advice-4759684

Strategies for Effective Link Building: Magnificent Marketing Presents a New Webinar with Expert SEO Advice

...that they've teamed up with expert James Reynolds to present a new webinar on expert link-building strategies and SEO. James Reynolds is the founder of Veravo, which ...

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5 Tips to Improve Google SERP & Boost Website Traffic

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5 Tips to Improve Google SERP & Boost Website Traffic

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5 Tips to Improve Google SERP & Boost Website Traffic

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Actionable guide to SEO in 2017

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Payoneer MasterCard: 5 Tips For Using Best Prepaid Virtual Debit Card

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Google and Spoken Queries: Understanding Stressed Pronouns

The future of searches on the Web will likely involve searches by voice, as more and more people are connecting to the web with phones and Google has added voice search interfaces to its search on desktop computers.

I thought it was interesting when I ran across a patent that focused on a problem that might arise with spoken searches, and thought it was worth writing about because it’s something that we will need to become acquainted with as it becomes more commonplace.

When Amit Singhal showed off Google’s hummingbird update, he gave a presentation that showed Google handling searches involving pronouns. It’s worth watching for the information about Hummingbird, but also about how Google is becoming more conversational. The video is at:

I remembered the presentation about hummingbird and a more conversational Google, when I saw this patent come out from Google, which explains some of the technology behind aspects of conversational search:

Resolving pronoun ambiguity in voice queries
Inventors: Gabriel Taubman and John J. Lee;
Assignee: Google
US Patent 9,529,793
Granted: December 27, 2016
Filed: February 22, 2013

Abstract

Methods, systems, and apparatus, including computer programs encoded on computer storage media, for resolving ambiguity in received voice queries. An original voice query is received following one or more earlier voice queries, wherein the original voice query includes a pronoun or phrase. In one implementation, a plurality of acoustic parameters is identified for one or more words in the original voice query. A concept represented by the pronoun is identified based on the plurality of acoustic parameters, wherein the concept is associated with a particular query of the one or more earlier queries. The concept is associated with the pronoun. Alternatively, a concept may be associated with a phrase by using grammatical analysis of the query to relate the phrase to a concept derived from a prior query.

I did write about some papers that Google researchers had written about pronouns in the post Searching with Pronouns: What are they? Coreferences in Followup Queries

But, the granted patent from this week had an example that was worth sharing about an aspect of conversational search that wasn’t covered in one of those papers. Here is the example:

A voice query asks: “Who was Alexander Graham Bell’s father?”
The answer: “Alexander Melville Bell”
A followup voice query: “What is HIS birthday?”
The answer to the followup query: “Alexander Melville Bell’s birthday is 3/1/1819”

The point behind this patent is that the search engine decided that it should tell the searcher the birthdate for the inventor’s father. This was done based upon the fact that the “HIS” in that second query was stressed, to indicate that it was about the father, and not son mentioned in that first query.

The patent tells us of a “stress score” for spoken words or phrases in a voice query that could include “volume, pitch, frequency, duration between each spoken words, and spoken duration of words or phrases,” and it tells us that “By comparing the stress score for the pronoun to a threshold, an implementation may determine that the stress score indicates that the pronoun is stressed or not.”

The impact of a stressed query? The patent says, “For example, if a pronoun is stressed, it may indicate that it refers to a concept from an immediately preceding query, while a pronoun that is not stress may refer to a concept from a query that occurred earlier in a series of received queries.” It’s an interesting assumption that does sound like it uses how people actually convey information during inqueries when they are having conversations. The patent does tell us about some of the science behind this determination:

For example, if the absolute measure for the volume of the pronoun is 80 dB and the average volume for the other words in voice query is 60 db, the ratio of the volumes is 1.33. This relative volume measure for the pronoun indicates that the volume of the pronoun is 33% greater than the volume of the rest of voice query. Alternatively, the relative measures can be a difference between the acoustic parameters for the pronoun and the acoustic parameters for the other words in voice query. For example, if the absolute measure for the time duration of the pronoun is 80 ms and the average time duration of the other words in voice query is 50 ms, the difference in the time duration is 30 ms. This relative time duration measure for the pronoun indicates that the time duration of the pronoun is 30 ms more than the average time duration for the words in voice query. Alternatively, the relative measures of the acoustic parameters for the pronoun can be relative to the acoustic parameters for only the words that immediately proceed and follow the pronoun.

The patent provides some other examples of how stresses might be understood, including how grmmatical differences may play a role.

It is interesting that these types of things may influence spoken queries. If you’ve been wondering about how Google might understand pronouns, now you have an idea of how it could understand stresses.

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10 Tips to Improve Performance of Your Windows PC

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SEO Strategy For 2017, Generate Leads w/ Facebook, SEO Guide For Bing, Speedlink 01:2017

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